Sara L. Beckman Sara Beckman teaches new product development and operations management at the University of California's Haas School of Business. Since joining the faculty in 1987, she developed, institutionalized, and directed the School's Management of Technology Program and initiated new courses on design, entrepreneurship in biotechnology, new product development, and work and workspace des…
The ability to write effectively is becoming increasingly important in our global community, and instruction in writing is thus assuming an increasing role in both second- and foreign-language education.